Research shows that not going on holiday might be bad for our brains and our small businesses.I spoke with David Allen, author of Making It All Work: Winning at the Game of Work and Business of Life, for his best advice on the business of taking a holiday.
I queried and got responses from over 150 small business proprietors, including CPAs, consultants, web workers, marketing experts, writers, artists and others. While dozens of issues were raised, here are the two most common work-from-home danger zones and some best practices for beating them back.
A few weeks ago, I did a post on identifying bad clients and knowing when to fire them. In the emails and comments that followed, many of you mentioned the flip side of the coin — building a business based on ‘ideal’ clients.
In the world of small business marketing, it sometimes seems like there is a never-ending tension between the "what's hot now" social media to-do and the actual way to execute for maximum business benefit.